The problem
Day-to-day social publishing needs a consistent plan, clear brand storytelling and a feedback loop. Account operations and individual post performance need to be understood separately.
My role
My contribution
Owned the weekly social cycle: content planning, hands-on creative production, day-to-day publishing, performance reviews, content adjustments and planning the next week. Independently developed content from concept through execution.
Approach & evidence
Sharing performance
The same organic Reel, retained from the original record. Capture date was not supplied.
View the original Instagram post
Account snapshots
KABi Design
Instagram · @kabi.design
American Built Cabinets
Instagram · @american.built.cabinet_sanjose
KABi Custom Cabinetry
Xiaohongshu · Verified business · United States
Instagram account snapshots: October 13, 2026. Xiaohongshu figures follow the original profile record; a separate capture date was not supplied. Account totals are not the featured Reel’s results.
A separate paid example
The July 4 post connected local manufacturing and delivery with a Bay Area flight activation and community photo giveaway.
Source: original Xiaohongshu screenshot. Promoted as part of the July 4 activation; these are total post metrics, not paid-only attribution. Capture date was not supplied.
What the results show
Account-level snapshots, single-post organic results and the paid post are separate groups. These records are retained from the original portfolio and are not presented as live metrics.